Curaleaf Continues to Expand in Florida

Curaleaf Opens New Store in Florida, Planning Further Expansions and Job Creation in Light of COVID-19.

Curaleaf (CSE: CURA), a leading vertically integrated cannabis operator in the United States and one of the largest cannabis operators in Florida, today announced the grand opening of Curaleaf Brandon, the company's 31st location in Florida. The new location, located at 846 E. Brandon Blvd, is the third new dispensary in the Tampa / St. Petersburg / Clearwater metropolitan area this quarter.

Curaleaf is committed to serving the growing base of 394,000 registered medical patients in Florida, which is one of the nation's fastest-growing medical cannabis markets in the country. In August, the company opened new dispensaries in Clearwater (2081 Gulf to Bay Blvd.) and South Tampa (3030 W. Gandy Blvd.). The company's strategic expansion in the Tampa Bay area will provide patients and caregivers expanded access to high-quality medical cannabis products, including Select, America's #1 cannabis oil brand.

"We are committed to creating brands and innovative consumption formats that make cannabis accessible for all,"Joe Bayern, President at Curaleaf

Bayern commented, "Our Florida patients have given us tremendously positive feedback on our Select and Curaleaf products and we are excited to extend our reach to new patients in the Tampa Bay area with new products, particularly edibles, recently approved by the Department of Health."

In August, the company launched Select Elite Live, featuring high quality, high potency oil with a wide variety of strain-specific flavor and effects, which quickly became a record-breaking best-selling product in the state. The Curaleaf brand was first-to-market with the launch of their discreet, berry-flavored Sublingual Tablets – a Florida market exclusive. The company plans new product launches including Nano tinctures and edibles this quarter, featuring the nano-emulsification technology which provides a faster onset and more calibrated experience.

The opening of Curaleaf's new stores in Florida comes as the state begins its economic recovery from COVID-19, which pushed Florida's unemployment rate from 2.8% in February 2020 to 10.4% in June 2020. Each of the new dispensaries have hired an average of 11 employees, bringing the total number of jobs created by Curaleaf across the state to 722. According to Leafly, the cannabis industry is adding jobs at a rate of 15% per year, accounting for 16,000 Florida residents that are currently employed by the cannabis industry.

In response to COVID-19, Curaleaf offers curbside service upon request and contactless and cashless payment through approved credit and debit card services to keep patients, customers, and employees safe during this time. 

To learn more about Curaleaf, visit their company HQ here.

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Mikayla Chadwick
Mikayla Chadwick

Mikayla Chadwick is a Melbourne-based writer, focused on human and legal rights, global affairs and popular culture. Mikayla holds a Bachelor of Arts Degree and is currently completing a research degree in sex work policy reform.

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