High Tide (CSE:HITI)

  • Symbol:CSE:HITI
  • Ticker 2:OTC:HITIF
  • Sector:Consumer
  • Industry:Retail
  • CEO:Harkirat Grover
  • Founded:2009
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High Tide (CSE:HITI) Stock Price

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High Tide (CSE:HITI) Company Overview

Based in Alberta, Canada, High Tide (CSE:HITI) is a vertically-integrated, retail-oriented cannabis corporation that focuses upon manufacturing and distributing accessories and lifestyle products to retail outlets.

High Tide has developed an extensive portfolio of subsidiaries including Smokers Corner Ltd., Grasscity.com, RGR Canada Inc., Famous Brandz Inc., Kush West Distribution Inc., Canna Cabana Inc. and the majority of KushBar Inc.The company's approach has drawn the attention of high profile investors, leading to investments from big industry names like Aphria Inc. (TSX: APHA) and Aurora Cannabis Inc. (TSX:ACB) which each invested CAD $10 million in High Tide.

High Tide's first brand, Smokers Corner Ltd., was founded in 2009 and has since become one of Canada's largest counter-culture chains through high-quality products, impeccable customer service, an expansive range of North American product lines, knowledgeable friendly staff, a sleek store design, and low prices. As a result, Smokers Corner now has 15 licensed locations and counting.

RGR Canada encompasses High Tide's manufacturing, wholesale and distribution operations, and under the RGR umbrella, High Tide has developed an extensive product catalogue boasting over 4,300 SKUs that are manufactured in Asia and distributed to hundreds of global customers from the company's 27,000-square-foot office and warehouse in Calgary, Alberta.

Another of High Tide's subsidiaries is Famous Brandz, which both designs and develops smoking accessories, as well as featuring celebrity branded cannabis products. These celebrity products include Snoop Dogg, Cheech and Chong's Up in Smoke, Kevin Smith's Jay and Silent Bob characters, the Trailer Park Boys, Sublime and Guns N' Roses, Beach Bum, Hellboy and Radio Days. On top of this, High Tide has developed and launched "Famous X", a cannabis lifestyle product line that is primarily sold in convenience stores, gas stations, smoking stores and big-box retailers. High Tide's Famous Brandz licensed accessories are generally accessible to customers in the US and in selected locations throughout Canada.

Launched in 2000, Coffeeshop-Amsterdam.com was a website that provided smoking accessories and tourism information throughout Amsterdam. Eventually, the website changed to Grasscity.com and began to act more as a forum for cannabis enthusiasts to have discussions about all things smoking, cannabis and lifestyle. Then, at the end of 2018, Grasscity.com was acquired by High Tide, which solidified Grasscity's position in the global e-commerce market for smoking accessories. Since its founding, Grasscity has shipped 1 million parcels and developed a loyal following of customers who love the Grasscity brand. Now, Grasscity.com is the world's most searchable online retailer of smoking accessories and cannabis lifestyle products with approximately 5.8 million site visits annually.

When recreational cannabis was made legal in Canada on October 17, 2018, High Tide launched Canna Cabana, a retail cannabis store which sells flower, oils, sprays, and accessories. Since then, High Tide has launched 27 Canna Cabana stores, adding to a total of 30 retail shops under the High Tide brand.

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